Guides · Marketing and ads

Marketing agency: explained simply.

Marketing means the right people learn about your business. Here is what that means in practice and what we take on for you.

By Patryk Awierianow ·

Social mediaReachBranding
In short

We optimise your social media channels, run ads and make you visible on Google. Not for nice numbers, but for more paying customers, bookings and revenue. We measure enquiries, not likes.

Why marketing often fizzles out

  • Posting without a plan. Single posts without a goal bring likes but no customers.
  • No time. In the daily business, social media gets left behind. Nothing happens for weeks, then everything at once.
  • Reach without revenue. Lots of followers and likes, but the phone stays quiet. Nobody knows which measure really brings customers.
Our yardstick: enquiries, bookings and revenue instead of likes.

What our marketing does for you

The six building blocks of our marketing.

A consistent look, the branding, makes customers recognise you everywhere. The ads are explained in the article Google and Meta ads, visibility on Google in the article SEO explained simply.

How you grow with us

The process from the first question to continuous improvement.

Who do we do marketing for?

  • Hospitality: full tables with photos, reels and local campaigns.
  • Hotels and apartments: more direct bookings, less dependence on portals.
  • Tourism: make tours and experiences visible before the season.
  • Retail: bring new products and promotions to the right people.
  • Practices and services: build trust and win appointments.
  • New businesses: a strong brand from day one.

If you prefer to create content yourself, you can use our app Projekt X: it creates videos, captions and hashtags and posts on Instagram, TikTok and YouTube. How we make short videos with AI is shown in the article AI video and content. The service is under Digital marketing, the prices on the prices page.

Terms in this article

Explained simply, without jargon.

Social media
Networks such as Instagram, TikTok and Facebook where businesses share posts, reels and stories and get in touch with customers. More
Reach
How many people have seen your posts or ads. Reach alone is not revenue, which is why we look at enquiries. More
Branding
How your business looks and sounds everywhere: logo, colours, typeface and tone. A consistent look creates recognition. More
Ad
A paid post shown on Google or on Instagram and Facebook. You set the budget, we set up the ad. More
Target audience
The people you want to reach, for example by place, age and interests. More

Frequently asked questions

How quickly do I see results?

Ads bring visitors from day one. Social media and visibility on Google grow with regular work, usually over several months.

Do I have to supply anything?

Photos, clips and a few details help. We take care of strategy, copy, design and care.

How do you measure success?

By enquiries, bookings and sales, not by likes. You receive reports in clear language.

Contact

Interested? Just write to us.

If you are interested, just write to us: on WhatsApp or by email. We reply quickly and explain everything in plain words.